Audience and business context
Texas A&M digital marketing training connects audience segmentation, brand positioning, channel strategy, analytics, and optimization to my creative decisions.
Professional education and credentials
Training that strengthens the work before design begins.
I combine visual communications expertise with formal training in digital marketing, enterprise product ownership, design thinking, Scrum, and process improvement. That breadth helps me frame the right problem, connect design to customer and business goals, collaborate across functions, and protect quality through production.
Training applied
Business context, product thinking, and delivery discipline.
These credentials strengthen how I frame problems, clarify audiences, support prioritization, collaborate with delivery teams, and preserve design quality.
Enterprise product ownership
SAFe 6 POPM training strengthens customer-centered prioritization, product-value thinking, stakeholder alignment, and collaboration across enterprise Agile teams.
Human-centered design
Design-thinking training keeps problem framing, usability, and user needs ahead of surface-level execution.
Delivery and quality
Scrum and Six Sigma add iterative delivery, role clarity, process discipline, root-cause thinking, and production-quality awareness.
Credential evidence
Verified records, shown clearly.
Each image opens at full resolution. The complete record below lists the exact credential title, issuer, date, known ID, and practical relevance.
Audience, brand, and performance strategy
The Digital Marketing Certificate
Texas A&M University, Mays Business School, Reynolds & Reynolds Sales Leadership Institute · Issued July 25, 2024This four-course, project-based program helps me connect visual execution to audience, channel, campaign performance, and business goals.
Capabilities developed
- Market positioning, audience segmentation, and personas
- A/B testing, marketing analytics, and performance optimization
- Social media, content marketing, and campaign development
- Google Analytics and comprehensive digital marketing planning
Enterprise product ownership and management
Certified SAFe 6 Product Owner/Product Manager
Scaled Agile, Inc. · December 2023SAFe 6 POPM develops a customer-centered approach to product ownership and product management within enterprise Agile environments. It helps me connect user needs, product value, business priorities, and iterative delivery.
Capabilities developed
- Product ownership, product management, and value definition
- Backlog refinement and business-case development
- Writing epics, features, and stories; prioritizing product work
- Collaboration with engineering teams and business stakeholders
For design work, this means I can participate in prioritization, connect visual decisions to customer value, and collaborate effectively across enterprise product teams.
View credential imageComplete credential record
Six credentials. One connected operating perspective.
Each discipline reinforces the next, from understanding the market and user to prioritizing value, delivering iteratively, and improving quality.
Audience, brand, and performance strategy
The Digital Marketing Certificate
Texas A&M University, Mays Business School · Reynolds & Reynolds Sales Leadership Institute
Audience segmentation, brand positioning, channel planning, A/B testing, campaign development, Google Analytics, marketing analytics, and performance optimization.
Open certificateEnterprise product ownership and management
Certified SAFe 6 Product Owner/Product Manager (POPM)
Scaled Agile, Inc.
Customer-centered prioritization, backlog refinement, value definition, business-case thinking, stakeholder alignment, and collaboration with product and engineering teams.
Open credential imageProduct ownership foundation
Certified SAFe 5 Product Owner/Product Manager (POPM)
Scaled Agile, Inc.
Backlog thinking, stakeholder alignment, iteration planning, and translating strategy into shippable value.
Issuer standardHuman-centered problem solving
Design Thinking: The Beginner’s Guide
Interaction Design Foundation (IxDF)
User-centered problem framing, ideation, iteration, and evaluating solutions against real human needs.
Issuer courseAgile delivery
Scrum Fundamentals Certified (SFC)
SCRUMstudy · VMEdu
Clear team roles, iterative delivery, inspect-and-adapt cadence, and reliable collaboration across disciplines.
Issuer standardProcess & quality
Six Sigma Yellow Belt
6sigmastudy
Process awareness, root-cause thinking, waste reduction, and a more disciplined approach to production quality.
Issuer standardVerified credentials. Personal credential images are linked where available. Other links open the issuer's credential or course record.
University education
B.A., Arts, Technology, and Emerging Communication (ATEC)
Design and Production Pathway · The University of Texas at Dallas. My multidisciplinary design foundation is reinforced by business, product, Agile, human-centered design, and process-improvement training.
See the training applied